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Leadership and branding (continued): learning to simplify our messages
December 23, 2010Famously, Albert Einstein’s first rule of work was: “Out of clutter, find simplicity.” The concept is similar to one of the rules...
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Reflections on leadership and branding
December 13, 2010The other day, I was thinking about some of the “common wisdom” about leaders and brands. In particular, I am continually...
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Email marketing forecast
December 1, 2010In 2011, email will reemerge, stronger than ever, as a key component of coordinated strategies for marketing, branding and...