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Storytelling
July 5, 2011Last week, I traveled to Ecuador to present the Leadership Workshop portion of the High Potentials Program of Harvard...
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John’s testimony
November 16, 2010I have not written a post here for a while, so I would like to begin by expressing thanks...
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News flash
September 28, 2010Dear all, I have not posted any fresh entries for some time. The birth of my son Yuri and...
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How the basic principles of my leadership coaching apply to marketing and branding (part 2)
April 15, 2010Continuing a bit on the theme of why the principles of leadership coaching apply also to marketing and branding…...
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How the basic principles of my leadership coaching apply to marketing and branding (part 1)
April 12, 2010Since I spent a good part of the past week with Emailvision, I have been thinking some more about...
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Storytelling and email marketing
April 6, 2010Since we began the project of “storytelling and e-marketing” with Emailvision, I have given three presentations on the topic. ...
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Storytelling, e-mail and social marketing
April 2, 2010When the book “The Seven Rules of Storytelling” (in French “Les sept règles du storytelling”) was released in Paris...