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Are social media becoming too powerful?
October 19, 2017After the last post, I was keen to develop a bit further my discussion on PowerPoint. In particular, I...
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Storytelling in political campaigns
November 26, 2016This week, I have continued to watch analysis of Donald Trump’s stunning and unexpected victory over Hillary Clinton. It…
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A result that surprised nearly the entire world
November 17, 2016As I continue to research Southwest Airlines, and I do plan to write more about their culture and people policies,...
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Taking a stand for customer service: “United Breaks Guitars”
September 9, 2016In 2009 and 2010, when I was spending much of my time researching and writing the book The New Marketing:...
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Lessons from the breastfeeding protest in Argentina
September 2, 2016On Saturday July 23, Coni Santos attended the “teteada massiva” (massive breastfeeding event) that her story had galvanized. She...
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In response to Fast Company Article : “Does “Liking” A Bulldozer Help Sell More Of Them?”
December 6, 2012I enjoyed “Does “Liking” A Bulldozer Help Sell More Of Them?”‘article, as I have been considering the question business-to-business...
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Public figures and authenticity
June 28, 2012I did not intend to let so much time go by without posting, but the travel, teaching and speaking...
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Some new plans for Latin America
June 14, 2012These past weeks, I have been busy in the US, preparing for my next Latin American tour and for...
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Social media—connecting people…and not only for revolutions
March 3, 2011As we watch the web-assisted protests unfold in the Middle East, and marvel at the omnipresence of social media...
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Social media is truly becoming a mainstream phenomenon
February 24, 2011In a chapter from the soon forthcoming book Email, social media and the art of storytelling, I wrote about...